Voices 101
Voices define how Flows communicates in your content. Create and customize voices by analyzing writing samples, then apply them to projects to maintain consistent communication styles across different channels or clients.
Overview
Voices in Orbit Flows are customizable communication profiles that define how content should be written, ensuring consistency across your projects and teams.
A Voice encompasses multiple components including the description, target audience, point of view, and tone, working together to create a comprehensive guide for content creation.
When applied to a project, Voices automatically shapes all content generation to match your desired communication style, whether you're writing blog posts, social media updates, or client-specific materials.
How To
Creating A Voice
Gather writing samples:
Collect 1-3 samples of content written in the desired voice.
These can be blog posts, website copy, social media posts, or even a quick transcript.
Access the Voices Section
Click on your desired space in the left sidebar
Navigate to Voices
Click + New Voice
Set Up Your Voice
Hover over the new voice
Click the pencil icon to rename it
Click on the voice to open its settings
Add Voice Samples
Under Samples, click + Add Voice Samples
Paste your prepared content into the sample field
To add more samples, click + Add Voice Sample
Click X to exit the samples page when finished
Generate voice:
Click Analyze Samples and Generate
Orbit Flows will analyze the provided samples to identify the key characteristics of the Voice.
Review and edit the generated Voice
After analysis, Orbit Flows will auto-populate the Voice definition fields, including description, target audience, point of view, angle/goal, and tone.
Read through the generated definition and make any necessary edits or tweaks to better align with your intended Voice.
Once you’re satisfied with the voice definition, it’s ready to be used in Orbit Flows projects.
Using a Voice
Open Your Project
Navigate to the project where you want to apply the voice
Select the Voice
Locate the Voice: setting on the right-side panel
Click to open the voice selector
Navigate to and select your created voice
Confirm Application
The selected voice will now be applied to all content generation within your project.
Tips
• Use Sample Analysis: Let Flows analyze existing content samples to create your voice definition. Even one sample piece can provide accurate voice analysis, though using 2-3 samples offers the most comprehensive results.
• Create Voice Hierarchy: Set up a general company voice at the workspace level to define your overall tone, then create specialized voices in specific spaces for different content types like marketing, sales, or technical documentation.
• Separate Client Voices: If you work with multiple clients, create distinct voices for each one in their respective spaces to maintain their unique communication styles.
FAQ
Can I have multiple Voices active in the same project?
No, each project can only have one active Voice at a time. However, you can create separate projects with different Voices for content that requires distinct communication styles.
What happens if my sample content has mixed voices or inconsistent tones?
Flows will analyze the dominant patterns in your samples and create a Voice that reflects the most consistent elements. For best results, ensure your samples maintain a consistent tone and style.
If I edit a Voice definition, will it automatically update in all projects using that Voice? Yes, any changes made to a Voice will immediately apply to all projects where that Voice is selected, including both new and existing content.
Can I combine elements from different Voices?
While you can't merge Voices directly, you can create a new Voice that incorporates desired elements from multiple existing Voices by manually adjusting the Voice definition or analyzing samples that reflect the combined style you want.
What's the difference between Workspace-level and Space-level Voices?
Workspace Voices are available across all Spaces and typically define your core brand voice, while Space-level Voices are specific to that Space and often represent specialized communication styles for different departments or clients.